Moved to ATL
BFA computer animation
Back to School for In
Started MDC Interiors
RESUME
IM PASSIONATE ABOUT
Understanding, Optimizing and Creating unified end to end experiences, making art and challenging convention.
MY APPROACH
To utilize my strategy, research and creative skills to help drive innovation and contribute to a holistic user centered design practice. I believe that design begins with understanding the end user and how their emotions and influential experiences drive them to take action. Putting yourself in the end users’ shoes allows you to move beyond a surface level understanding to a deeper appreciation of the users’ feelings, behaviors, and needs.
EXPERIENCE
Launch
Senior UX Design
Launch, 84 Peachtree St NW, suite Atlanta, GA 30303
Jan 2019 - February 2019
• Created annotated wireframes to communicate new user experiences.
• Constructed prototypes for user testing and led interviews to gain actionable insights.
• Used qualitative data and industry best practices to create ux architecture and site optimization.
Primerica
UX / CX Design | Research | Strategy
1 Primerica Way, Duluth, GA 30099
OCT 2017 - Dec 2018
• Created and delivered short and long term research initiatives for usability testing, heuristic evaluations, comparative reviews on products such as CRM, onboarding, and business transactions used by the Primerica sales force.
• Led workshops to educate product design teams on best ways to convert customer feedback into actionable insights for new and existing product development.
• Created journey, experience, ecosystem, and service maps to communicate user behavior, personas, painpoints and unmet user needs. Used in design sprints, ideation sessions, and presentations.
• Shfited company practice to a user centered focus by integrating best practices in human centered design.
User Insight
UX Research | Strategy
User Insight, 50 Glenlake Pkwy NE, Atlanta, GA 30328
April 2017 - November 2017
• Conducted usability testing and user research weekly for a variety of Fortune 500 clients with focused expertise in finance, travel, and mobile.
• Synthesized findings in real time and established actionable strategy to influence design.
• Informed digital strategy for clients by evaluating the current state of client's site/application relative to others via competitive/comparative analyses and expert audits.
• Regularly presented to key stakeholders in product management, design and executive level and have performed stakeholder interviews and/or participated in discovery sessions to inform and guide project strategy and recommendations.
• Created graphics for client branding and developed style guidelines based on User feedback and client’s vision.
• Branded and created current style guidelines for User Insight Behavior DNA, archetypes based on years of primary persona research conducted by User Insight. Lead the creation and launch of Ui’s BDNA micro site and supporting presentations to communicate to a wide variety of audiences.
Second Story
Industrial Design
3630 Peachtree Rd, Atlanta, GA 30326
January 2015 - February 2015
• Aided Second Story team by creating a design to house interactive, physical and digital objects within a kiosk that was displayed at the 2015 New York auto show.
• Gathered initial parameters/specifications regarding project guidelines and objectives.
• Produced two rounds of conceptual designs and presented to team for evaluation and refinement.
• Designed 3D Solidworks model that included material and dimensional specifications used to fabricate the final design.
MDC interiors
Owner / Designer
3925 Clarkston, Ga 30021
October 2003 - December 2014
• Established design company to aid clients with aesthetics for custom built sets, interior renovations, for residential commercial and film/video production.
• Oversee daily operations, including marketing, sales, and client relations; clients include SCANA energy, C&M Backdrops, Emory University, Diamond Dallas Page Yoga, Criminal Records, Cherry Bomb.
• Fabricate design elements including concrete forms, decorative trim, furniture framing and finishing, faux finishes, antique glazing and mural design.
Georgia Institute of Technology
Masters of Industrial Design | Product Design
North Ave NW, Atlanta, GA 30332
August 2011 - May 2014
• In addition to classwork, assisted in teaching and fabricating projects developed by students and professionals from industrial design, architecture, and the school of music.
Bowling Green State University
Bachelor of Fine Arts | Computer Animation Bowling Green, OH
August 1997 - May 2001
sculpture, drawing, character animation, character modeling, story boarding
SACI ( student art centers international) in Florence, Italy Summer 1999 advanced drawing, art history